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Young Farmer Focus: Hannah Crawford, 23 - 'A lot of my success has come from involvement with YFC'

Hannah Crawford, 23, lives on a 101-hectare (250-acre) dairy farm in Cheshire with her parents and younger brother. She is a marketing coordinator for Cogent Breeding, Chester.

Family: Farming has been in my family for generations and is where my passion for the agricultural industry evolved.

 

My interest in farming began as a child growing up on a family beef, sheep and arable estate owned by the Duchy of Lancaster.

 

My grandparents were a major influence and, as a child, I loved trips out on the tractor and combine during the summer periods.

 

I have been heavily involved in Cheshire Young Farmers Club (YFC) for more than five years and a great deal of my success has come from my involvement with the movement and competitions.

 

I am chairman of Sandbach YFC, my local club, and regularly take part in activities such as senior debating, farm business planning and dairy stockjudging.

 

One of my proudest moments was when I was crowned Dairy Maid in 2016 for Cheshire YFC.

 

Through the sale of a recipe book sponsored by AGA and a flower power themed ball, we raised £14,000 for the Farming Community Network.

 

Experience: Since finishing education, I have been extremely lucky to work for a variety of businesses in all aspects of agriculture.

 

I began in the veterinary field, working for Nantwich Farm Vets, prescribing and supplying veterinary medicines to farmers across the county and during which I completed a G-SQP qualification at Harper Adams University in farm and equine medicine.

 

I have also worked for various accounts and consultancy businesses, including Alltech, which specialises in animal health and nutrition.

 

Last summer I was fortunate enough to have the opportunity to visit its headquarters in Kentucky, USA, where I completed sales training.

 

Day-to-day: In September, I took on the position as a marketing coordinator for Cogent Breeding, Chester. Cogent owns the UK’s largest bull stud and was originally founded by the Duke of Westminster in 1995 and became the first in the world to offer sexed semen.

 

As a company, we have seen the industry moving towards and believe the future will focus upon the use of sexed and beef semen, with farmers taking a combined approach, breeding replacements from the best genetics within the herd and using beef on the remainder, allowing farmers to maximise the value of every pregnancy on the farm and drive herd profitability.

 

My job role in marketing varies considerably and each day is different.

 

One day I can be found visiting farms across the country to view progeny, the next I could be photographing bulls in the Cogent Beachin Stud; the rest of the time I am office based, organising and producing advertorial and editorial content for industry magazines.

 

Our show season is full this year, with almost 20 booked in the calendar. It is a great time to meet customers and network.


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