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Aldi announces premium Welsh lamb sales

Rising retailer Aldi has announced that it is to stock premium Welsh Lamb.

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Aldi announces premium Welsh lamb sales #sheep365

The supermarket chain is introducing a range of branded Welsh Lamb products in 29 stores in south and west Wales with a formal launch by Lesley Griffiths, the Welsh Government’s Cabinet Secretary for Environment and Rural Affairs.

 

According to Hybu Cig Cymru, the Wales-based meat promotion agency, statistics from market research specialists showed the volume of lamb sold by Aldi had increased by nearly 14 per cent over the past year and increasing numbers of its consumers were buying more fresh produce.


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