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CropTec Show: Pesticides price comparison product launched

Yagro has launched an online product enabling growers to anonymously compare what they are paying for agrochemicals against verified prices from the rest of the market.


Marianne   Curtis

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Marianne   Curtis
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Ag Chem Price Check allows a grower to confidentially submit their agrochemical invoices to Yagro, compare the price they are getting with the rest of the market and discover products others are using to see how prices compare, explained Yagro co-founder Richard Sears.

 

“It grew out of our purchasing platform. We spoke to some farmers who didn’t want to buy chemicals through the platform as they had an established relationship with a supplier but wanted to check the price was at the right level.”

 

Many farmers do not benchmark, relying on comparing prices in on-line forums or informally at the pub, for example, but these comparisons are not verified, according to Mr Sears.

 

When using Ag Chem Price Check, growers are given a ‘buying score’ which shows how they are buying compared with the market. They can discover potential savings for the exact brand or an alternative, explained Mr Sears.

 

The subscription for Ag Chem Price Check is £16/month.

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