Two men have been given one last chance of avoiding court action by making a promise not to make false or misleading statements when selling tractors and other agricultural machinery.
Alan Farrow, 29, and Duncan Sharp, 39, gave the undertakings to East Riding of Yorkshire Council’s trading standards.
The signed promises state the pair will refrain from making false or misleading statements about the availability, nature, composition, date of manufacture, fitness for purpose or specification of tractors or other products offered for sale.
It means the pair can be taken to court if the promise is broken.
The men came to the attention of the council’s trading standards team following a large number of complaints from customers over a 12-month period.
East Riding of Yorkshire councillor Shaun Horton said: "The activities of this company have caused some concern in the East Riding for some time.
“This action by trading standards will hopefully mean anyone dealing with this business in the future will not be misled into buying something which turns out not to be as described.
“The approach that trading standards has taken with this company shows that we will not tolerate businesses which operate in such a way as to mislead their customers for their own selfish gains.”
Complaints were made by farmers across the UK who had purchased machinery from the company following an advert in the farming press. Customers complained that on delivery they found machinery was very poor quality, not fit for purpose and not as described.
The losses incurred by complainants were between £5,000 and £15,000.
Farrow is a director of East Yorkshire Machinery located on Hull Road, Shiptonthorpe, East Yorkshire and Sharp is sales executive.