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Easter demand boosts UK lamb sales


BUT auctioneer Jonathon Evans criticised retailers for failing to support British lamb

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Easter demand boosts UK lamb sales #sheep365

Lamb sales have seen a boost at UK auction marts in the lead up to Easter as consumers looked to buy traditional lamb roasts.

Numbers and prices were up at Easter sales last week with buyers looking to secure supplies for the busy period.

But major supermarkets were criticised for selling lamb from New Zealand and Australia despite British lamb being available.


Prices up

Welshpool auctioneer Jonathon Evans said lambs had been sold before Easter for 267p/kg.

“It was very dear on Monday [April 10]. They were going for very good prices,” he said.

“They were in similar sort of numbers as last year. The price was a bit up and there were lots of good lambs.”

Archie Hamilton, auctioneer at Longtown said there had been a particularly good trade for this time of year as demand had kept up right through the Easter period.

“Most firms have been killing non-stop,” he said.

Buying British



“There is a bit of confidence around the marts right now.”

But he emphasised the markets were always a ‘number oriented game’ and trade would be dependent on the balance of supply and demand.

He added there had been a lot of heavier lambs coming to market which have proved harder to sell.


While the lamb trade had been driven by consumer demand for the traditional Easter lamb dinner, Mr Evans hit out at retailers for failing to support British lamb.


“I am hearing all the supermarkets have foreign lamb on the shelves,” he added.


“It is quite bad when they say there is not lamb available all year round because there is. It might not all be on spec, but it is there.”

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