Farmers Guradian
Topics
Nine ways to keep your farm vehicles safe

Nine ways to keep your farm vehicles safe

Arable Farming Magazine

Arable Farming Magazine

Dairy Farmer Magazine

Dairy Farmer Magazine

British Farming Awards

CropTec

LAMMA 2018

New to Farmers Guardian?
Register Now
Login or Register
New to Farmers Guardian?
Register Now
New to Farmers Guardian?
Register Now

You are viewing your 1 free article

Register now to receive 2 free articles every 7 days
Already a Member?

Login | Join us now

Free range milk campaign launched

A new ’free range’ milk campaign has been launched to increase the ‘transparency’ of milk marketing



Twitter Facebook
Twitter Facebook
Share This

Free range milk campaign launched #teamdairy

The Enjoy Milk campaign has been launched to meet consumer demand for outdoor grazed, British milk.

 

There will be no minimum amount of days for the cows to be grazed outside, but will rely on cows to be outside when possible.

 

86 per cent of consumers said they would prefer milk from cows which graze outside in a YouGov poll.

 

Rob Ward from Enjoy Milk said it was about ‘free ranging, fair trading, 100 per cent British’. milk.

 

“It is not a welfare issue,” he said.

 

“Consumers believe they are getting something they are not.”

 

He said consumers were unaware how much milk they purchased came from indoor systems and he wanted people to be ‘more accountable’.

 

“We are not here to knock indoor guys. It is about choice,” he said.

Twitter Facebook
Post a Comment
To see comments and join in the conversation please log in.
Facebook
Twitter
RSS
Facebook
Twitter
RSS