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John Deere’s 4-track 9RX tractor steals the Lord Mayor's Show

The Lord Mayor’s Show, which took place on Saturday 14th November, brought the future of technology within the farming world to the forefront of the event



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Is farming a technology based world? The Lord Mayor's Show took tech to the forefront #farming #lordmayorsshow

The 800th Lord Mayor's Show showcased how technology is pushing farming - what do you think? #farming #technology

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The 800th anniversary of The Lord Mayor’s show saw the NFU, the Worshipful Company of Farmers and John Deere come together to celebrate how the farming world has become a modern, more tech-savvy sector.

 

Five young farmers accompanied the team to highlight and promote all the aspects of technology that are used across agriculture today.

 

It was however the John Deere’s brand new 4-track 9RX tractor – one of the first in Europe – that stole the show.

 

It was proof of how the industry has moved forward as it stood alongside a restored John Deere model 4020 tractor, manufactured and registered in 1966 – a machine considered the tractor of its time when it emerged.

 

“In the 1960s the 4020 was ahead of its time and became the most popular tractor of its era. The new 9RX is now our flagship product that many large scale food producers are using”, says Chris Wiltshire from John Deere.

 

“Next year John Deere celebrates 50 years of operation in the UK so we are extremely proud to back British farming and to demonstrate that support during this year’s Lord Mayor’s Show.”


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Eight young farmers chosen to promote British farming in 802nd Lord Mayor's Show Eight young farmers chosen to promote British farming in 802nd Lord Mayor's Show

 

Back British Farming at the Lord Mayor's Show 2015

Watch how we took a brand new John Deere 9rx tractor to London’s Lord Mayor's Show to demonstrate how British farming is a modern, dynamic and progressive industry.More than half a million people on the streets of London and thousands via social media saw and heard our #backBritishfarming message. This is how we did it!

Posted by NFU Online on Monday, 16 November 2015

 

The future of farming

Agriculture is “at the forefront of state-of-the-art cutting-edge technology”, said NFU President, Meurig Raymond.

 

“It’s great to see that nearly half the population recognise farming as a modern, high-tech industry and events such as the Lord Mayor’s Show allow us to promote that to a wider audience.

 

“We know young people are very tech-savvy and I want them to be able to see the opportunities available to use those skills as part of a career in agriculture and its allied industries to help us deliver high quality food by developing an efficient, thriving, profitable and sustainable industry to meet the demands of a growing population.”

 

Lord Mayor's Show
John Deere
John Deere

Pictures and video: NFU

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