Farmers Guardian
News
Word ‘milk’ banned for use in branding of plant-based products

Word ‘milk’ banned for use in branding of plant-based products

This Is Agriculture - Sponsored

This Is Agriculture - Sponsored

DataHub

DataHub

Auction Finder

Auction Finder

LAMMA 2020

LAMMA 2020

You are viewing your 1 free article

Register now to receive 2 free articles every 7 days or subscribe for unlimited access.

Subscribe | Register

Farmers slam Cancer Research UK veg campaign as ‘short-sighted’

The charity said benefits from a vegetarian or vegan diet included reducing the risk of bowel cancer and ‘helping our planet’.

TwitterFacebook
Share This

Farmers slam Cancer Research UK veg campaign ‘short-sighted’

Farmers have hit out at a Cancer Research UK campaign urging consumers to ‘take the veg pledge’ and ditch meat and dairy for one month.

 

The charity said benefits from a vegetarian or vegan diet included reducing the risk of bowel cancer and ‘helping our planet’.

 

Its website said: “The meat industry is responsible for a significant amount of greenhouse gas emissions, so the World Health Organisation has said that one of the best ways we can personally take action against climate change is by eating less processed and red meat and more fruit and veg.”

 

It advised those adopting the vegetarian diet to make sure they were getting enough iron, vitamin B12 and omega 3 fatty acids, while those following the vegan diet should also consider where and how they would be getting calcium.


Read More

‘If you read BBC headlines you would believe the IPCC supported a vegan diet - it did not’‘If you read BBC headlines you would believe the IPCC supported a vegan diet - it did not’
‘Piggybacking farming’s reputation’ - industry shouts down rip-off vegan ‘meat’‘Piggybacking farming’s reputation’ - industry shouts down rip-off vegan ‘meat’
Chicken untouched by veganism concerns and continues to dominate sectorChicken untouched by veganism concerns and continues to dominate sector

Vale of York dairy farmer Paul Tompkins said: “It baffles me that an organisation routed in science and research can be so short-sighted.

 

“[A vegan or vegetarian diet] is admittedly not impossible, but is widely recognised as very difficult. In my opinion an exclusively plant-based diet is a timebomb for public health.”

 

Isle of Wight beef and sheep farmer and NFU county chairman Matt Legge agreed the campaign needed to ‘look at the facts’.

 

He added: “When you analyse the highly processed ingredients in many non-meat eating diets, this campaign is a highly simplistic take on some very weak science.”

 

Balanced diet

Kit Bradley, of Bury St Edmonds, Suffolk, who runs a flock of Jacob sheep and Cheviots, said the charity should instead be promoting a balanced diet.

 

She said: “I do not think [a vegan or vegetarian diet] is safe or sensible advice and there is science behind having a healthy balanced diet that includes meat and dairy.”

 

Others accused the charity of ‘muddying the water’ with the idea.

Welsh farmer Dewi Eirig Jones added: “The message implies that only meat eaters suffer from cancer, when in reality the disease does not discriminate on who you are or your lifestyle.”

 

An AHDB spokesperson said an occasional variation to a balanced diet and healthy lifestyle, ‘particularly to fundraise for a worthy cause’, was unlikely to have a lasting impact on good health.

 

Senior product manager at Cancer Research UK, Claire Natolie, said the challenge this November was to help raise vital funds for its life-saving research.

 

She said: “This is a really fun new initiative from Cancer Research UK and those taking part will receive plenty of top tips and delicious recipes to inspire their cooking and help them through their challenge.

 

“We receive no government funding for our research so fundraising like this really makes a difference.”

TwitterFacebook
Post a Comment
To see comments and join in the conversation please log in.

Most Recent

Facebook
Twitter
RSS
Facebook
Twitter
RSS