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Livestock Event to become one-day September event

From 2017 the Livestock Event will revert back to its historic September timeslot, become a one-day event and be renamed ‘The National Dairy Event’.

 

 

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All change for RABDF's Livestock Event

Next year’s event will take place on 6 September at the NEC. In a letter to exhibitors from the event director Matthew Knight the organisers, RABDF, said the show originally moved from September to July in 2013 and widened its remit to cover other livestock enterprises, similar to the very successful ‘Eurotier’ held in Germany.

 

Mr Knight said annual tracking of producers, visitors and exhibitors indicates a specialist event in September remains the ‘preferred option’.

 

“The move to hold the event over one day rather than the usual two is simply down to cost; we are acutely aware of the impact the consolidating market and poor milk prices have had on demand for farm inputs. We believe the single-day format will allow exhibitors to save on hotel, stand, catering and personnel expenses. As with all aspects of the event, this is a decision which will be monitored and reviewed every year, with the option to revert to two days always a future possibility.”

 

The announcement means there could potentially be two dairy events held at the beginning of September, as Holsteins UK’s Dairy Day takes place in and around the second week of September. Holstein UK recently announced it had renewed its contract with the event’s venue in Telford until 2020.

 

Mr Knight said: “Both RABDF and Holstein UK acknowledge consolidation in the industry is already affecting both their events, and have been discussing how to resolve this for the past year. Negotiations are ongoing but with the 2016 event now here, RABDF has been placed in the position of having to start discussions about next year’s arrangements with exhibitors.

 

“RABDF is hopeful it will reach agreement with Holstein UK over a possible joint future event, but in the meantime, has no wish to conflict with UK Dairy Day more than necessary so will not include any cattle showing at the 2017 event.”

 

Holstein UK chairman, Andrew Dutton, said his organisation was ’committed to the success of the UK Dairy day event’. "We have every confidence in the UK Dairy Day event but are more than willing to continue discussions with the RABDF over the possible collaboration for future events.”

 


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