A five-year project has been launched to produce new feeing standards for modern beef cattle.
The Feed into Beef project is being managed by the Centre for Innovation Excellence in Livestock (CIEL) and AHDB Beef & Lamb is urging anyone in the beef industry with an interest in beef cattle nutrition and performance to get involved in helping deliver the project.
A meeting will take place in Birmingham on Wednesday 14 November to give industry representatives the opportunity to find out more about plans for the project and the benefits of participation.
Beef scientists and nutritionists at the Agri-Food and Biosciences Institute (AFBI) and Scotland’s Rural College (SRUC) will also input into the five-year project, using information available from around the world.
The new feeding standards for modern beef cattle will be customised for different breeds or classes of stock with the aim of being better able to predict animal performance.
Dr Mary Vickers, AHDB Senior Scientist, says: “The Feed into Beef project has the potential to deliver significant benefits to the industry, including improving production efficiency while reducing feed cost and environmental impact.
“I would urge anyone with an interest in beef cattle nutrition and performance to take the opportunity to get involved and shape the outcomes of this project.”
Register for the event or to find out more about the project at firstname.lastname@example.org or on 01904 567716.