24 Hours in Farming is back and this year, supported by Morrisons, it will be bigger and better than ever.
From 5am on August 10 until 5am on August 11, we want everyone in UK agriculture to tell their story to show consumers just how much passion and commitment goes into producing the food they eat.
24 Hours in Farming is the industry’s opportunity to showcase British agriculture to the wider public. Now in its third year, the event urges everyone working in farming to take to social media platform to shout about what we do for a whole 24 hours. Anyone can take part, simply post on any social media platform using the hashtag #Farm24.
This year we want 24 Hours in Farming to be seen by even more people and we are urging farmers to also speak directly to the public about what they do. We are encouraging farmers and farming businesses to host on-farm events, give a talk to a local group or perhaps or even give an interview to a local newspaper or radio station – anything to highlight how hard-working and dedicated UK farmers are.
Farmers Guardian editor Ben Briggs says: "UK agriculture has a fantastic story to tell and 24 Hours in Farming allows everyone to shout about the industry and why they are so proud to work within it. It has become the go-to event within agriculture’s social media calendar and we want as many people as possible to be involved again in 2017."