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Show Business 2015: Win a show media partnership with Farmers Guardian

Your show could win a media partnership with Farmers Guardian in 2015


Farmers Guardian’s popular Show Business competition is returning for 2015. The competition aims to build on our reputation for providing the most comprehensive coverage of shows throughout the UK of any farming publication.

Once again this year, we have carried results from the length and breadth of the British Isles, from Orkney to New Forest and Hampshire and from Lincolnshire to Northern Ireland.

However, while we strive to cover as many shows as possible, we can only cover one show in each county in person, and are able to offer media partnership packages to just a handful of the larger shows.

By offering a media partnership package to an event which may not ordinarily be given the opportunity, we hope to help the winning show significantly further its profile in the agricultural and wider local community.

Show Business 2015, will see the winning show awarded a media partnership package of promotion and reporting worth thousands of pounds with Farmers Guardian. The winning show will receive:

  • A one-page preview in Farmers Guardian, promoting the show, what it is doing and how it promotes farming to the local community
  • Show promotion online, through Farmers Guardian’s website and our mobile website, plus our Twitter and Facebook pages, meaning your event will be promoted to tens of thousands of people
  • Promotion opportunities in the classified section of Farmers Guardian
  • A Farmers Guardian reporter and photographer will attend your show
  • A one-page report from the show, including pictures and results, will appear in Farmers Guardian

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Key dates

  • Entries close – February 13
  • Finalists announced – February 27
  • Public voting closes – March 25
  • Winner announced – March 27

So, what do you need to do to enter?

We are keen to support shows which are organised by farming communities and which make a great effort to help promote farming to the local community.

So if you have strong livestock classes, coupled with exhibits or entertainment which help explain what farming does, and the show plays a key part in your local community, we want to hear from you.

Farmers Guardian is keen to help highlight any event, whether it would normally gain nationwide coverage or not and it does not necessarily have to have a large PR and marketing budget.

If it is organised and run mostly by volunteers, that is great too. So do not be put off and think your show might be too small or too remote – we will be pleased to hear from everyone.

To enter, we need to know some key details, but we would also like to know why you think your show should win in a maximum of 400 words. Entries should come from someone on the show committee, and please make the committee aware of the entry.

The shortlist, including information on each show, will be published in paper and online when we will be asking for votes from the farming public for the show they think deserves to win. The public vote, combined with the results from our panel of eminent judges will combine to find the winner.


Entries have now closed.

2014’s winner

The 2014 Show Business Competition winner was Stranraer Show in Dumfries and Galloway. This year celebrating its 170th show, the event was held on Wednesday, July 30.

As the largest one-day event in its area, it attracts a large livestock entry and won through a combination of votes from our judging panel and the public. Farmers Guardian livestock reporter Louise Hartley, who reported from the show, said: “With a great set-up, quality stock and a real friendly ‘local’ atmosphere, it is clear to see why Stranraer Show was the Show Business winner for 2014.”

This year, for the first time, judges also awarded a runner-up prize to Skelton Show, Cumbria, which took place on Saturday, July 5, and received a social media marketing support package from Farmers Guardian as a special prize.

Terms and conditions

1. The competition is open to UK residents (aged 18yrs or over), with the exception of ‘employees’ or ‘relatives of employees’ of Briefing Media Ltd.
2. Inclusion in the competition is subject to registration.
3. Entry to the competition will close February 13, 2015.
4. Entry to be completed by show committee members only. Only one entry per show is permitted.
5. The shortlist will be selected by a panel of judges from all valid and correctly answered entries.
6. The winner will be decided by a combination of the public and judges’ votes.
7. The judge’s decision is final. No correspondence or discussion shall be entered into.
8. Prize is non-refundable. No prize alternative available.
9. Completion of this entry form implies acceptance of these terms and conditions.

Data protection

Information you supply to Briefing Media Ltd may be used for publication (where you provide details for inclusion in our directories or catalogues and on our websites) and also to provide you with information about our products or services in the form of direct marketing activity by phone, fax or post. Information may also be made available to 3rd parties on a list lease or list rental basis for the purpose of direct marketing. Full details can be found in our privacy policy at

If at any time you no longer wish to receive anything from Briefing Media Ltd or to have your data made available to 3rd parties, please write to the Data Protection Co-ordinator, Briefing Media Ltd, Farmers Guardian, Unit 4 Fulwood Park, Caxton Road, Fulwood, Preston, Lancashire PR2 9NZ, or email

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