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Strong product demand drives up pig prices in the UK

Pig prices have risen in line with the usual seasonal trends, with demand for pig products helping support the market.

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Strong product demand drives up pig prices

UK pig prices have risen 2.5 per cent over the past month, but the current deadweight price was 11p/kg lower than last year.

 

The rise came despite a 5 per cent increase in the number of pigs reaching UK abattoirs and increased carcase weights, said Quality Meat Scotland (QMS) director of economics services Stuart Ashworth.

 

Demand

 

Mr Ashworth said there was an ‘underlying strength of demand’ in the UK market.

 

He said: “Firstly, customs data indicates lower imports of pigmeat and pigmeat products and some growth in exports which, despite the growth in home production, resulted in lower overall availability on the home market.”

 

Data from Kantar Worldpanel showed sales had grown for processed pigmeat, bacon, sausage and ready meals but indicated reduced consumption of fresh pork, which Mr Ashworth said could be down to rising prices.

“To successfully add retail value, all meat products increasingly need to reflect and demonstrate a matching of consumer values if premium prices are to be achieved," he added.

 

“In a premium market these consumer values are increasingly associated with animal welfare, ethical production practices and proven provenance as well as eating quality."

 

Sausage sales received a boost in May, with record-breaking temperatures, the Bank Holiday weekend and ‘royal wedding fever’ encouraging shoppers to fire up the barbecue.

 

Sausage sales rose 12 per cent and burgers were up 39 per cent, according to data from Kantar Worldpanel.

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