Join Farmers Guardian Editor Ben Briggs, and Head of News and Business Olivia Midgley, for weekly thought-provoking and lighthearted debate around the key issues affecting farming, food and the countryside right now.
Whether you want to sell direct to the public, add value by creating a product, or produce for a commodity market, it is helpful to understand where the main areas of growth are and how people eat and shop.
Facts and figures on British consumer shopping habits.
Shape Your Farming Future is a series of informative and practical guides looking in-depth at issues pertinent to farmers when planning for the future. The first three in this series are supported by The Co-Op and look Succession, Consumer Trends and Skills and Training (coming soon).
At the Co-op, we’ve always supported the UK farming industry and promoted British food. Our 4.3 million members – and many more customers – tell us that they want to know where their food comes from, that it confirms to animal welfare standards and that it doesn’t have adverse impacts on the environment.
We have created long-term, sustainable relationships with almost 2,000 farms and 500 suppliers so that our supply chains, which are built on honesty, fairness and trust, are completely transparent for all to see.
What’s more last year, we became the first major UK retailer to stock 100% own-brand fresh British beef, chicken, pork, lamb, bacon and turkey as part of our £2.5bn investment into sourcing home-grown meat, produce and dairy goods.